Our web process

streamlining the digital process

Here’s how
to reach
your online
customers

Scope
Project scope is the part of project planning that involves determining and documenting a list of specific project goals, deliverables, features, functions, tasks, deadlines, and ultimately costs. In other words, it is what needs to be achieved and the work that must be done to deliver a project.

User research
User research focuses on understanding user behaviors, needs, and motivations through observation techniques, task analysis, and other feedback methodologies.

Persona 
A persona is a fictional character which the designers build as a sort of user stereotype. It represents the typical users, their goals, motivations, frustrations and skills. 

Customer journey map 
A diagram that represents the steps (i.e., the process) taken by a user to meet a specific goal. By laying the process out along a timeline, the designers can understand the changes in context as well as the motivations, problems and needs along the way.

Ideation
The concept here hinges on the generation of as many ideas as possible so that the dinergy can later sift through them and select ideas that seem most promising.

User flow 
A user flow diagram is a simple chart outlining the steps that a user has to take with your product or service in order to meet a goal. In contrast to the customer journey map, the user flow diagram considers only what happens with your product (that is to say, ignoring all external factors).

Site Map
Site maps show the hierarchy and navigation structure of a website. Such maps are also often produced for Mobile Apps, as well. They serve to show how the content will be organized into “screens” or sections, and how the user may transition from one section of your service to another.

PIXEL PERFECT PROTOTYPE
Either using Adobe XD or Sketch. Often they are called wire-frame prototypes because they try to show all the visual and typographic design details of a product, as it would be shown on a real screen. They take into consideration physical screen dimensions and are produced in a size that corresponds to the physical device’s size. These require a lot more time to produce.

Development
Webflow
Shopify
Wordpress
Woocommerce
Squarespace

Webflow gives you complete control over your business website design and ensures you stand out from template based platforms. Along with a simple editing interface that makes updating and adding new content as easy as editing a Google Doc, Webflow integrates seamlessly with the tools you need to keep business running smoothly.

Shopify makes it easy to manage your online store. With themes created by world-renowned designers like Happy Cog, Clearleft, and Pixel Union, you’ll love how your website looks on Shopify. Your online Shopify store includes a built-in mobile commerce shopping cart. Your customers can browse and buy from your store using any mobile phone or tablet.

WordPress gives you everything you need to create anything you want. It’s flexible, secure, and powerful, just like you want your business to be. Promote your products, use advanced statistics and SEO tools, and connect with built-in audiences on social media to grow your business.

WooCommerce powers over 28% of all online stores and has ambitions to be the ultimate WordPress toolkit provider. 

Squarespace’s all-in-one platform gives you everything you need to run your business. Whether you’re just getting started or are an established brand, the powerful platform helps your business website grow.

Evaluation
At the end of your project we provide a usability report. It uses quantitative and qualitative data, which helps you understand your users behaviour on your website and allows you to optimise your design and layout for the most promising result. We use A/B testing to further this result, seeing how different users respond to different landing pages. 

Want to know more?

OUR WEBSITE FEATURES

WE DESIGN IT, BUT YOU 
MANAGE IT.

We design content-driven sites with real content, without relying on too heavily on front-end developers or complex data systems. We define custom content structures, then work with an intuitive CMS that allows you to add and update content right on the page.

This means that with our CMS you are in control of the future of your content, add new blog posts, new information right from our CMS and have it live in minutes - without compromising the design. 



HOW IT WORKS

Don’t lock yourself into inflexible templates, blog-centric content structures, or complex code languages. We just build the schema you need and connect it to any design you want. You can easily add events, calendar links, plain text, rich text, images, quotes, videos and multi-reference links. 

This means you’re not locked into any layout — simply add the elements you want and pull in the data from your CMS.

Filtering what you display, conditionally display content as needed, sort based on a given field, or hide content you don’t need. This means if you only want to show a specific product within a particular category you can, or if you want to show related products or blog posts below a specific blog post, you can!

Create powerful relationships between different content types by pulling in data from multiple collections allowing you to reference other content types. This works with your search bar experience too, we design your search experience from scratch — visually, and let you control exactly what content your site visitors can discover.

Our CMS allows you to invite teammates and clients to become editors of your website so they can edit and add new content anytime. You can work on your website at the same time, without stepping on each other’s toes.

Editor
The editorManaging your websites content shouldn’t be a hassle. So we made it easy. With the our custom editor, there’s no complex dashboards or disconnected back end — just you, your website, and the content you want to change. With our editor you can:

1. Structure your content the way you want it
2. Bring clarity and consistency to your content
3. Edit anything without breaking your site’s design


Create and publish new content in minutes. Adding new content is as easy as filling out a form. You can even write new content right on the page to see exactly how it will look once it’s live. 

SEO controls
Having a stunning website is one thing, getting people from around the globe to visit it is another. With out in page editor, there’s no need for a plugin to manage and update your site’s SEO settings. You will have the power to control page titles, meta descriptions, URLs and Open Graph settings — making it easy to optimize every page of your site for search.


Dynamic SEO values: Empowering you to set your SEO markup as fields in your collections, then dynamically pull that data into your meta titles and descriptions. Our sites are built for the modern internet and search engines, giving your website extra points for mobile friendly design and performance.

Interactions: Our interactions and animations bring all the power of CSS and JavaScript into a fruition, allowing us to design and build complex, rich animations.

Scroll based animations: Link your animations and motion to scroll progress to achieve effects like parallax, precise reveal animations, progress bars, or whatever else you can dream up. Bring expressive animations to your sites that build as users move down the page.

Microinteractions: Around mouse movementLink animations and movement to your cursor position to catch visitor’s attention and craft precise microinteractions.

Multi-step animations: Creating rich, timeline based animations to create a landing page animation, when a page begins to load. 

Reveal content on click / hover: Show modals, panels, and other hidden elements on click to give sites a new level of interactivity. A good example of this would be a hidden element that appears when a user clicks. 

We can even integrate After Effects and Lottie animations: Control the playback of After Effects and Lottie animations with our interactions, leaving you with pixel perfect animations that keep users wanting more! 

Hosting: Lightning fast, reliable websites

Security and Password Protection: Password protect individual pages or your entire website to protect in-progress work or restrict access.

Backups and versioning: Preview and restore your site from ongoing, automatic backups — or create save points to mark progress and track changes.

SSL included: Enjoy better SEO and your site visitors will never have to see those unnerving security warnings. 

Contact us

WHAT NEXT?

GOT A QUESTION?

Your growth is our growth.
Stay on target and squeeze as much out of
your budget as possible. Spend on what's effective -
because when you do well, we do well.

LEARN MORE

BRAND STRATEGY

Great brands drive business growth,
demand a premium, reduce risk and are a living
appreciating asset. Create your own brand strategy
with our proven formula.

START FREE TODAY

FREE BRAND STRATEGY

Great brands drive business growth, demand a premium, reduce risk and are a living appreciating asset. Create your own brand strategy with our proven formula.

GET STARTED